Introduction

Technology is produced according to the individual and social needs of people. As a result of the fast advancing technology of our day, there are obligatory conversions in the field of communication as well. The communication process of the individuals are affected by digitalization putting new uses into practice. In the end, phenomena defining the media (communication platform) like tool, setting, channel etc. transformed into other phenomena defining the new media; interaction, virtuality, digital, hypertext. The “new media”, which is designed with Web 2.0 as media system allowing bi-directional and simultaneous information sharing, is a complete new platform removing the restriction of time and space, and differing from the traditional media in terms of accessibility, utilizability and access features. In this point, the conventional education in the traditional communication field is not sufficient for today’s communication sector. “New Media” education is required to be different in order to convey, store and reproduce the information digitally in the global world. To meet such requirements, the BA program of “New Media and Communication Systems” of the Faculty of Communication in İstanbul Aydın University aims to train qualified personnel who can put new media tools into use effectively and actively, and satisfy the expectations of the sector.

Department graduates take various positions in visual-auditory media. Internet publishing, computer assisted design, advertising are other possible job opportunities.